The refreshed identity serves to create a more consistent application of the brand when communicating to your audience. Telemundo's brand kit comprises of the logo, color palette, font and frame device. Through using a combination of these elements, a balance of brand consistency and variety can be struck, so that communications can be created that both reflect the diversity of Telemundo’s programming and speak with a single brand voice.
My role was art direction and visual designs for Telemundo's visual rebranding.
Branding, Visual Design
Telemundo Brand Kit
Telemundo Elements Explorations